Blog
Our blog brings you all the latest insights on CRM and sales and marketing trends in the Real Estate industry. A wide range of informative articles also provide real estate professionals with useful tips and ideas to help you better manage and grow your real estate business.
Facebook Marketing for Real Estate Agents
Facebook marketing for real estate agents is a critical tool for reaching customers, generating leads, amplifying property listings, and building your business. With more than 2 billion people using it monthly,...
Real Estate Email Marketing
Up to 80% of future homebuyers are looking to the internet to search for properties according to some research. They’re looking to real estate...
How to improve customer experience
Improving customer experience is an ongoing activity. It is particularly vital to the success of your real estate business because of the massive...
Real Estate Video Marketing
Real estate video marketing is a powerful tool to help you grow your real estate business. Animoto tells us that real estate listings with video...
Lead generation in real estate
Lead generation is the process of attracting consumer interest in your particular product or service and then converting those consumers into...
22 Different Types of Houses and Commercial Buildings
Real estate terminology differs across the globe which can sometimes cause confusion. To help you understand the differences, we scoured several...
What is CRM software? Key definitions and features
In this article, we’ll discuss all things CRM software. This includes vital CRM terminology and the ways it can benefit your business. We’ll also...
What is digitalisation and how does it impact Real Estate?
“Digitalisation”, as defined by Gartner, “is the use of digital technologies to change a business model and provide new revenue and...
What is SaaS and how can it benefit your business?
SaaS systems have become popular. But what are SaaS applications and why the increase in demand? SaaS stands for Software as a Service. It is the...
Using data to increase ROI
Using data to increase ROI must come with a properly thought out strategy. Have a plan Identify what you want to achieve and don’t be vague about...
7 Reasons why your Real Estate sales team needs a CRM
A CRM can be a critical tool in managing sales and marketing activities as well as organisational workflows and processes. This stands true for...
Tips to get your sales team to use your real estate CRM software
Getting your sales team to use your real estate CRM software can be challenging. These statistics from SmallBizGenius also present a very...
CRM User Experience – Overcoming the Challenges
For a CRM to be successful, it needs to deliver a great user experience. It must offer the features required by the industry it serves and it...
