Blog
Using your Real Estate CRM to create effective email campaigns
Marketing to your target audience today requires the help of marketing automation tools. Marketing automation is essentially a technology that streamlines marketing processes and campaigns, enabling you to reach a large volume of people across multiple channels,...
Tips for Migrating to a new CRM system
Everyone has different reasons for switching to a new CRM software solution. The real estate sector is no different. So if you are considering making a change, we’d recommend keeping the following 5 tips in mind: 1. Identify what’s lacking in your current CRM Make...
Real Estate CRM software and MLS Integration
When looking for a real estate CRM, you’re going to want to put in the effort to ensure that the platform you settle for has the core features that a real estate company needs their CRM to have. But this means asking the right questions. Will the CRM boost lead...
How the right Real Estate software can benefit your business
Choosing the most optimal real estate software has multiple benefits, but mostly it will help you manage business and customer processes and workflows seamlessly, reducing wasted time on unnecessary tasks and improving operational efficiencies. The right real...
Breaking Down Organisational Silo Mentality
Silo mentalities can create significant discourse in operational workflows and procedures. Organisational silos have become all too common, with different departments or groups operating in isolation of others, resulting in a lack of collaboration and the...
Qobrix to participate in MIPIM Cannes 2020
February 2020 – Qobo Group Ltd, developers of the award-winning, multi-system Qobrix real estate software focused on customer acquisition, is excited to announce its participation in MIPIM 2020, the world’s leading real estate event, in Palais des Festivals,...
3 Ways to Revitalise Your Email Campaigns in 2020
Marketing and design trends are constantly changing which means the quality of your content needs to keep up. But in the drive to revive website and social media strategies, email campaigns often fall by the wayside - which is a shame really, because if done...
4 Ways to Onboard a Client Successfully
Onboarding a client is a critical part of the buyer’s journey. It ensures your client properly knows and understands your product or service offering, and confirms that it will deliver what you've promised – that the client will get what they’ve signed up for....
Creating Effective Buyer Personas to Boost Sales
Most of us would agree that understanding who your customers are is critical to be able to sell to them effectively. Consumers today are bombarded with marketing messages, the majority of which they have learnt to filter out, especially when what they’re being...
3 of Your Sales Team’s Top Challenges
Running a real estate business can be a complex process with multiple operational challenges that require solutions that will enable your sales team to focus on generating leads, making sales and boosting profitability. Let’s address 3 of these challenges impacting...
How will my CRM software help with Customer Retention?
Research shows that customer retention plays a pivotal role in boosting revenue and increasing long-term profitability. It’s also been said that “it’s easier and less expensive to retain customers than to acquire them”. A recent Forbes article also provides some...
Improving the Customer Experiencing Using your CRM System
Using a CRM system is one of the most effective ways of improving the customer experience, a critical component for achieving success in business. Afterall, the way in which a customer experiences your brand impacts customer retention, lowers churn, increases...
Getting Your Employees Onboard with Your New CRM
A CRM platform is a great resource from which your employees can benefit significantly, provided you convince them to get onboard with the system. Anything new takes times to get used to and not everyone adapts at the same pace. So here are some of the ways that...
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