Blog
Our blog brings you all the latest insights on CRM and sales and marketing trends in the Real Estate industry. A wide range of informative articles also provide real estate professionals with useful tips and ideas to help you better manage and grow your real estate business.
TikTok for Real Estate
Since its launch in 2016, TikTok has gained huge popularity to become one of the fastest growing social media platform globally. As far as TikTok for real estate is concerned, the app is quickly becoming an...
CRM Trends for 2021
Customer relationship management (CRM) software solutions continue to gain popularity for several reasons. This includes helping businesses to...
Sales Pipeline Management for Real Estate
Effective sales pipeline management is crucial in boosting lead conversion, nurturing opportunities, and increasing customer retention and...
Web Design and SEO for Real Estate
Web design and SEO (search engine optimisation) are two vital components in making your brand visible online. In the process of designing a real...
Social Media for Real Estate
Social media for real estate is a vital marketing activity because homebuyers are increasingly searching for properties online and this includes...
Real Estate Email Marketing
Up to 80% of future homebuyers are looking to the internet to search for properties according to some research. They’re looking to real estate...
How to improve customer experience
Improving customer experience is an ongoing activity. It is particularly vital to the success of your real estate business because of the massive...
Real Estate Video Marketing
Real estate video marketing is a powerful tool to help you grow your real estate business. Animoto tells us that real estate listings with video...
Lead generation in real estate
Lead generation is the process of attracting consumer interest in your particular product or service and then converting those consumers into...
Real Estate definitions – a guide to residential housing and commercial building types
Real estate definitions differ across the globe which can sometimes cause confusion. To help you understand the differences, we scoured several...
What is CRM software? Key definitions and features
In this article, we’ll discuss all things CRM software. This includes vital CRM terminology and the ways it can benefit your business. We’ll also...
What is digitalisation and how does it impact Real Estate?
“Digitalisation”, as defined by Gartner, “is the use of digital technologies to change a business model and provide new revenue and...
What is SaaS and how can it benefit your business?
SaaS systems have become popular. But what are SaaS applications and why the increase in demand? SaaS stands for Software as a Service. It is the...